Recent Posts

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June 27, 2023
The Risks of *NOT* Investing in Data

English version follows Les risques de ne pas investir dans les données  Une des constantes dans la gestion d’une entreprise encourageant l’utilisation des données et des analyses : la plupart des dirigeants avec lesquels je parle ont connu au moins une mauvaise expérience avec les données, parfois biendavantage. Peut-être avaient-ils acheté des données. Mais malgré de […]

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June 23, 2023
What’s Your Level of Data Savvy?

As we launch the Diligence Leads program with more and more chambers of commerce and business associations throughout North America, we are casting a wide net of promotion that is consistent with our mission of “putting the power of Big Data into everyone’s hands.” In doing so, we’re having the opportunity to connect with companies […]

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April 26, 2023
Have You and Data Had a Bad Break-Up?

Have a seat. Let’s chat. Did data let you down in the past? Give you uncertainty? Make you feel like you wasted your time and money? It’s important to know… You’re not alone. Many, many people have put their faith in data, believing that it was their ticket to their next great success, only to […]

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November 1, 2022
Using Data and Our “Train 2” Initiative 

It’s football season, so we’re going full football analogy today.  We hope that you’ve never had to experience the feeling of a random mishap on a random Sunday afternoon, and you’re watching your team march down the field when suddenly your star quarterback gets hit the wrong way, and he’s writhing in pain on the […]

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October 13, 2022
Our Latest Diversity Data Set

Hi there! My name is Mireille, and I am a Senior Research Analyst at I help organizations leverage curious data and unexpected insights to reach their business goals. One of our most exciting and recent projects has been working with a long-time partner to develop a rich dataset of Canadian diversity indicators. Every quarter […]

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August 22, 2022
The Big Guys Are Using Data… Why Aren’t You?

Amazon knows you. Target knows you. Disney knows you. Netflix knows you. They know what kinds of products you buy, they know what you like to read on social media (and who you’re connected to), and they know how often you shop. This isn’t even news anymore. Remember when it used to feel like an […]

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June 15, 2021
Better Data, Better Leads

Put another way: garbage in, garbage out As information environments become more complex and businesses accelerate their digital efforts in a post-COVID world, data quality is more important than ever. Why? Because poor data quality has very real costs. According to Gartner, poor data quality costs companies an average of $15 million per year. When […]

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May 24, 2021
Sticky Stats Stories: who's an outlier now?

This week we check in with Sam Brosius, Stats Hero and champion horse-trainer in her spare time. Real-world data science always requires testing and challenging output - and sometimes begs for a layered solution to deliver the best outcome. When preparing data files for client projects, there are multiple steps that we take in […]

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October 9, 2020
Open Data Means…Nothing?

Open Data: Figure it Out! This is a call to action for those who share my love of Open Data: it’s time to reassess our strategy. The May 6th Go Open Data Conference 2016 , held at Seneca College, preached to the converted.  It could have paved the way to a new kind of message for the Open […]

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